The importance of micro and small entrepreneurship and startup projects represents the prerequisite for a competitive society, as well as for the society that guarantees sustainable growth and development. Nowadays, the term startup especially occupies our attention, particularly in the domain of innovations, competitiveness, optimization of processes, etc….
Since the financial ecosystem is not compatible for tracking all types of entrepreneurship, it is important to concentrate on other participants on the market, and on the presentation formats of the idea or the project itself, such as:
- relevant participants
- companies that find synergies within the framework of startup innovations, while they keep on developing an idea or a project
- private investors, nowadays popularly called business angels
- successful carriers of startup innovations (of nowadays commercially sustainable business models) in the function of mentors
- commercial banks
- other public institutions, such as HBOR, HAMAG Bicro, etc…
It is important while preparing presentation formats or so-called pitches, except the original or the simple presentation of a product and/or a service, to answer the questions: How do you plan to monetize or cash your product or service? How much financing is necessary to accomplish that?
Our financial consulting covers the entire process of making a presentational format, consultation, and a constant seeking of a potential synergic partner.
The prerequisite to entering into that process is the fact that the idea/project rests on the healthy market assumptions supported by positive trends in niches of which they are concerned. The final goal is to monetize the idea or the project and to make it self-sustaining.